{"id":1227,"date":"2017-05-20T14:57:40","date_gmt":"2017-05-20T12:57:40","guid":{"rendered":"https:\/\/zmo.cdj.mybluehost.me\/wordpress\/?p=1227"},"modified":"2024-10-01T10:09:48","modified_gmt":"2024-10-01T07:09:48","slug":"invest-gate-covering-cube-consultants-effort-towards-realizing-the-quality-of-life","status":"publish","type":"post","link":"https:\/\/cubeconsultants.org\/ar\/invest-gate-covering-cube-consultants-effort-towards-realizing-the-quality-of-life\/","title":{"rendered":"INVEST GATE COVERING CUBE CONSULTANTS EFFORT TOWARDS REALIZING THE QUALITY OF LIFE"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1227\" class=\"elementor elementor-1227\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b7bcafa e-flex e-con-boxed e-con e-parent\" data-id=\"4b7bcafa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b1b138f elementor-widget elementor-widget-text-editor\" data-id=\"2b1b138f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><blockquote class=\"wp-embedded-content\" data-secret=\"sefBC1ZZqL\"><a href=\"http:\/\/invest-gate.me\/features\/meet-the-man-revolutionizing-egyptian-cities-urban-landscape\/\">Meet the Man Revolutionizing Egyptian Cities\u2019 Urban Landscape<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Meet the Man Revolutionizing Egyptian Cities\u2019 Urban Landscape&#8221; &#8212; INVEST-GATE\" src=\"http:\/\/invest-gate.me\/features\/meet-the-man-revolutionizing-egyptian-cities-urban-landscape\/embed\/#?secret=sefBC1ZZqL\" data-secret=\"sefBC1ZZqL\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><div class=\"article-body borders-color\"><div class=\"data primary-color borders-color\"><p>\u00a0<\/p><h2 class=\"title primary-color\">Meet the Man Revolutionizing Egyptian Cities\u2019 Urban Landscape<\/h2><p>By: Yasmin El-Beih<\/p><p>http:\/\/invest-gate.me\/author\/yasmin\/<\/p><p><img decoding=\"async\" class=\"alignnone size-thumbnail wp-image-5342\" src=\"https:\/\/cubeconsultants.org\/wp-content\/uploads\/2019\/12\/20170601_194957-150x92.jpg\" alt=\"\" width=\"150\" height=\"92\" srcset=\"https:\/\/cubeconsultants.org\/wp-content\/uploads\/2019\/12\/20170601_194957-150x92.jpg 150w, https:\/\/cubeconsultants.org\/wp-content\/uploads\/2019\/12\/20170601_194957-300x184.jpg 300w, https:\/\/cubeconsultants.org\/wp-content\/uploads\/2019\/12\/20170601_194957-1024x627.jpg 1024w, https:\/\/cubeconsultants.org\/wp-content\/uploads\/2019\/12\/20170601_194957-768x470.jpg 768w, https:\/\/cubeconsultants.org\/wp-content\/uploads\/2019\/12\/20170601_194957-1536x941.jpg 1536w, https:\/\/cubeconsultants.org\/wp-content\/uploads\/2019\/12\/20170601_194957.jpg 1917w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/p><p>A firm believer that \u201cthe quality of architecture could impact the quality of life\u201d, \u00a0Ain Shams University Architecture Professor and founder of architectural consultancy firm\u00a0<i>Cube Consultants\u00a0<\/i>Ashraf Abdel Mohsen works from a brightly-lit office, featuring his oil paintings of discrete landscapes. Invest-Gate speaks with the soft-spoken, humble man, \u00a0who smiles warmly as he explains his vision on changing Egyptians\u2019 lifestyle through his designs.<\/p><p><i>Cube Consultants\u00a0<\/i>is one of the five member companies forming the 5+UDC consortium appointed by the Egyptian government to design and plan the new Administrative Capital megaproject, but their impressive portfolio includes numerous developments in Cairo, Luxor, Sharm El Sheikh, Gulf countries, among other international locations and Egyptian embassies abroad.<\/p><div id=\"attachment_36374\" class=\"wp-caption alignright\"><p><img fetchpriority=\"high\" decoding=\"async\" class=\" wp-image-36374\" src=\"http:\/\/invest-gate.me\/wp-content\/uploads\/2017\/05\/Cube-Ashraf-169x300.jpg\" alt=\"\" width=\"206\" height=\"365\" \/><\/p><p class=\"wp-caption-text\"><strong>Cube Consultants CEO Ashraf Abdel Mohsen<\/strong><\/p><\/div><p>In 2005, Abdel Mohsen began working on proposals to resolve Cairo\u2019s urban issues. \u201cI thought to myself, the city is in such an intolerable state\u2026how could we be teaching students about sustainability, quality of life \u2026 when we live in a city that is left the way it is? How can Downtown Cairo become what it once was? How can the city\u2019s major squares return to their former beauty?\u201d he wonders.<\/p><p>At the time, he had not yet pitched his ideas to the government, but was merely creating progressive redesigns of the city out of personal interest. The General Organization for Physical Planning (GOPP) eventually heard of the man making a hobby out of redesigning Cairo\u2019s urban planning and hired Abdel Mohsen to create a redevelopment plan for Giza\u2019s Remaya Square. However, Abdel Mohsen went back to them with a redevelopment plan for all of the Giza city, encompassing his envisioned\u00a0<i>Khufu Avenue<\/i>\u00a0running from Dokki all the way to the pyramids.<\/p><p>The GOPP was so impressed by Abdel Mohsen\u2019s passion for revamping the Giza urban planning that they scheduled a meeting between him and then-Prime Minister Ahmed Nazif and five other ministers to arrange further discussion. \u00a0According to Abdel Mohsen, Nazif was impressed, particularly with the inspiration from Egyptian heritage, and spent over ninety minutes asking follow-up questions. From there, the Cairo 2050 Vision came into being, aiming to develop the city into one more green, global, and connected, according to the\u00a0<i>Cube Consultants<\/i>\u00a0website. The project will reportedly expand Cairo by 10,000 feddans.<\/p><p>\u201cThe people of Cairo and Giza should be the richest [given the assets at hand]\u2026the Luxor Obelisk in Paris is quite something\u2026why do not we have something similar in one of our major squares?\u201d he questions.<\/p><p>Abdel Mohsen notes, \u201cOur vision was to wipe off the dust from forgotten riches\u2026and use that to generate revenue for building new metro lines, parks, and sports clubs \u2014 building an entirely different lifestyle from scratch.\u201d \u00a0He adds that Cairo was one of the most beautiful cities in the word in the 1930s, and that the plan is to restore its previous glory.<\/p><p>After five consecutive years of work on Cairo Vision 2050, the revolution took place, and the project was stigmatized for alleged ties with Gamal Mubarak, former President Hosny Mubarak\u2019s son. \u201cEven though I \u00a0never even met the guy,\u201d he laughs. \u201cThe public misunderstood the project vision of expanding Cairo on an additional 10,000 feddans as well as our vision of enhancing citizens\u2019 quality of life, and instead we were smeared as a pure investment.\u201d<\/p><p>Abdel Mohsen and his team have also worked tirelessly towards a vision they dubbed Egypt 712\u00a0<i>7 Cities, 7 Capitals<\/i>, aiming to expand the concept of major hubs nationwide from merely the Nile Valley. Three capitals would be newly-built in the desert, one being the currently under-construction New Administrative capital, while four others are already in existence and to undergo further developments.<\/p><p>\u201cAlexandria the Capital of Knowledge, Cairo the Capital of Culture, Luxor the Capital of World Heritage and El Salloum the Capital of Aerospace Research are the old cities to be developed according to the vision,\u201d he says, before outlining that the new cities would be constructed from scratch.<\/p><p>\u201cSeneen in North Sinai would be built as a Capital of Business &amp; Trading, Nefertari the New Capital in the Western Desert 200 km from Cairo, and Toshka Egypt\u2019s new delta,\u201d he clarifies. \u00a0This vision was put in place by experts across \u00a0disciplines, who held workshops to examine the needs of Egyptian citizens and diversify the main centers of attraction across governorates \u201cas opposed to everything being based in Cairo,\u201d he comments.<\/p><p>\u201cFor me, the New Administrative Capital is a dream where all the principles we have been speaking about should be implemented \u2014 it should be green, smart, and sustainable,\u201d Abdel Mohsen tells Invest-Gate. \u00a0He and his partners from 5+UDC are hired to put the strategic masterplan for the New Administrative Capital, including different zones such as the area dedicated to government administration buildings. The 700-square-kilometer megaproject runs with a green river at its spine, alongside several surrounding parks each larger than New York\u2019s Central Park.<\/p><p>Their mission was clear, putting into consideration creating a sustainable city, combining a natural environment, a healthy community, and economic vitality. The New Administrative Capital was designed as a smart city, with many utilities, services, and various transportation networks. It reportedly encompasses a network for walking areas and bicycle areas, working towards creating a livable city through new destinations and improving connectivity, with a wide variety of shops, cafes, schools, religious institutions and public parks for residents, workers and visitors alike. \u00a0Abdel Mohsen also runs a non-profit organization with the same aims, the Remal Foundation for Urban Development.<\/p><p>Abdel Mohsen tells Invest-Gate that he never left Egypt or travelled abroad for long-term work or academic assignments except for leisure or business trips, as he was determined \u201cfrom day one\u201d to serve and help his country succeed.<\/p><p>Abdel Mohsen founded\u00a0<i>Cube Consultants\u00a0<\/i>in 1990, four years after graduating at the top of his class from the Ain Shams Faculty of Engineering, initially working from his grandfather\u2019s old apartment. After another four years of tackling numerous projects independently, he finalized the company paperwork. Cube\u2019s projects include the Palestinian Embassy in New Cairo, restoration and development works to the National Theatre, and the Vortex Dubai Gateway, among other projects implemented nationwide and regionally.<\/p><\/div><\/div><p class=\"ads\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Meet the Man Revolutionizing Egyptian Cities\u2019 Urban Landscape \u00a0 Meet the Man Revolutionizing Egyptian Cities\u2019 Urban Landscape By: Yasmin El-Beih http:\/\/invest-gate.me\/author\/yasmin\/ A firm believer that \u201cthe quality of architecture could impact the quality of life\u201d, \u00a0Ain Shams University Architecture Professor and founder of architectural consultancy firm\u00a0Cube Consultants\u00a0Ashraf Abdel Mohsen works from a brightly-lit office, featuring [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":5130,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[31],"tags":[],"class_list":["post-1227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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